MARKETING plays a vital role to motivate wanna be writers and budding writers and to bring their works to the public view.
Virginia Woolf in the preface to her novel Mrs Dalloway referred to such profile-raising as the “oxygen of publicity” which writers can breathe in and enjoy and benefit from.
The first time I breathed the oxygen of publicity happened when one of my article was published in PNG Attitude in 2014. It was a satirical article I’d written on the Papua New Guinea liquefied natural gas project. You can read it here.
At that moment I saw it, I felt I was standing on Mount Everest and breathing the dizzying air at the summit of the earth’s highest peak.
Oxygen at 8,848 metres above sea level might be thin but there it was plenty enough for me to breathe and enjoy.